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    What is Apple Intelligence: everything you need to know about the AI toolkit

    Apple Intelligence is the Cupertino company’s take on artificial intelligence. It’s a suite of tools deeply integrated into compatible iPhone, iPad and Mac devices. The idea behind Apple Intelligence is to make life easier for Apple users, using AI to add value through suggestions, automations and personalization. That includes everything from Writing Tools to message summaries. New AI-powered features are being released in stages. With more set to come in 2025, here’s what you need to know about Apple Intelligence. This article was correct as of February 2025. AI tools are updated regularly and it is possible that some features have changed since this article was written. Some features may also only be available in certain countries. Apple Intelligence works across a range of Apple devices. (Image credit: Apple) What is Apple Intelligence? Announced in 2024, Apple Intelligence is designed to enhance the everyday user experience with iPhone, iPad and Mac devices. It’s a suite of AI-powered features integrated into Apple’s core apps and services, including generative tools for editing writing, summarizing conversations and organizing photos. It also promises a context-aware Siri. Rollout has been piecemeal, with Apple drip-feeding features through a series of software updates. Privacy is a key component of Apple Intelligence. The toolkit’s contextual awareness depends on unprecedented access to your data, which is why Apple is ensuring that as little as possible actually leaves your device. It runs all the tasks it can on device. When they’re not, Apple uses Private Cloud Compute, a security protocol designed to set a new privacy standard for AI tools. What can you use Apple Intelligence for? Apple Intelligence enhances the user experience in several ways. Here are some of the features which have already rolled out to Apple devices: Writing Tools is an editing assistant which can proofread text, summarize passages and rewrite your words using a different tone of voice. Summaries work across everything from group chats and emails to web pages and notifications, condensing information into digestible overviews. Siri gets smarter, allowing you type commands and ask follow-up queries, making it closer to an AI chatbot. It also gains ChatGPT support. Photos are easier to search for with natural language prompts; Clean Up works like Google’s Magic Eraser; and you can create Memories from prompts. Mail gains support for smart replies based on the contents of emails. Apple Intelligence also automatically categorizes, prioritizes and summarizes emails. Transcription is enhanced by Apple Intelligence, allowing you to record phone calls or voice notes and have them automatically transcribed. Visual Intelligence works with the Camera Control button on the iPhone 16, allowing you to get search results based on what you point the camera at. Genmoji is a generative emoji tool, which allows you to type in a description of the emoji that you want to send to generate it. Image Playground is a place to generate AI images, which can be based on your real friends and family. We’ve put together a full run-down of all the Apple Intelligence intelligence features here, including when you can use them. Image Playground on iPhone. (Image credit: Future/Jacob Krol) What can’t you use Apple Intelligence for? As above, several Apple Intelligence features haven’t arrived yet. Chief among them is a more intelligent Siri. This is expected in the near future, introducing awareness of what you’re looking at on screen, as well as deep personalization based on information from your device. Because it prioritizes privacy, there are also ways in which Apple Intelligence can’t offer the same real-time, cloud-based performance as other AI tools. It’s not a fully fledged chatbot like ChatGPT or Google Gemini, for example, and it can’t do photorealistic image generation. In fact, if you ask Siri a question that's too complex it will hand you over to ChatGPT for an answer. Unlike Google Gemini, you can’t use Apple Intelligence on non-Apple devices. You need to own one of the following compatible Apple devices to use at least some of the AI features: iPhone 15 Pro, iPhone 15 Pro Max, iPhone 16, iPhone 16 Plus, iPhone 16 Pro, iPhone 16 Pro Max, iPad with M-series chip, Mac with M-series chip. How much does Apple Intelligence cost? At present, Apple Intelligence is completely free for users of compatible Apple devices. The AI features are being rolled out in a series of iOS 18 software updates at no additional cost. This could change in future. Some analysts have claimed that Apple may start charging for some Apple Intelligence features. Luckily, other industry insiders have suggested that paid AI tools are several years away, with the first wave unlikely to be introduced before 2027. Where can you use Apple Intelligence? Apple Intelligence initially rolled out with language support for US English only. In December 2024, this expanded to include localized English for the UK, Australia, New Zealand and Canada. Support for more languages is coming in April 2025. For now, your device needs to be set to one of the supported languages to use Apple Intelligence. Access is limited for users in the European Union and China. Apple Intelligence is available with macOS Sequoia 15.1 in these regions, but users will need to wait until April to use the AI features on iPhone or iPad. If you are able to access Apple Intelligence, you’ll find its features deeply integrated into your device at a system level. Siri might be the voice of Apple Intelligence, but there’s no single ‘hub’ to access the full suite of apps. Instead, you’ll find that the tools become available in different apps when relevant to the context, whether that’s in Photos, Mail or Notifications. The toolkit is cross-platform, designed to work seamlessly across apps on iPhone, iPad and macOS. Writings Tools from Apple Intelligence (Image credit: Future / Apple) Is Apple Intelligence any good? Based on our experience, Apple Intelligence meaningfully improves the user experience across iPhone, iPad and Mac. Several members of our team have been using the toolkit on their devices, with positive feedback. Writing Tools work like a supercharged autocorrect, significantly improving the Notes app experience. We also rate the usefulness of Reduce Interruptions, which only allows key alerts through. Other Apple Intelligence features we keep coming back to include article summaries in Safari and the Clean Up tool in Photos. While typing to Siri is also a useful addition, we can’t help but feel that the best is yet to come, including situational awareness. Although on-device processing enhances privacy, it could also be one of the reasons behind the slow rollout of Apple Intelligence features. The result is that users can get more advanced AI support from other chatbot apps, such as Gemini, or by accessing ChatGPT through Siri. Use Apple Intelligence if... You want native AI on your Apple device Designed for Apple devices and integrated deeply with their operating systems, Apple Intelligence builds AI assistance right into core apps and services, offering contextual assistance within Mail, Photos and more. You want secure, on-device AI Built into OpenAI’s chatbot, ChatGPT search allows you to find detailed answers from the web through conversational dialogue. That includes the ability to submit follow-up queries within the same thread, written in natural language. Don't use Apple Intelligence if... You don’t have an Apple device Unlike Google’s Gemini chatbot, Apple Intelligence can only be used on compatible iPhone, iPad and Mac devices, which means you’ll need to find a different solution if you’re using an Android device or Windows PC. You need an full AI chatbot Updates mean you can type and respond to Siri, but Apple’s smart assistant is a long way off the cloud-powered capabilities of AI chatbots such as ChatGPT and Gemini. Advancements are coming soon, though. Also consider Gemini is Google’s AI multimodal chatbot. Available as an app for iOS users, it’s also increasingly integrated into the Android operating system. Hundreds of devices are supported, as are more than 40 languages. Features include spoken search and image generation. Galaxy AI is a suite of AI-powered features baked in to Samsung Galaxy mobile devices. Like Apple Intelligence, it’s designed to streamline the user experience through automation and personalization. Tools include real-time translation, automatic transcription and note organisation. You might also like... What is Apple Intelligence? The new Apple AI for your iPhone, iPad and Mac explained How to use Apple Intelligence: Get started with Apple AI Apple Intelligence features explained - everything you need to know about Apple AI and when you can use it

    Meta plans to release a stand-alone AI app to compete with ChatGPT, as Sam Altman responds to the threat

    Meta will release a new stand-alone Meta AI app in Q2 this year Sam Altman has responded by suggesting OpenAI could release its own social media app in retaliation Meta will release more AI-related products this year According to new rumors posted by CNBC, Meta has announced that it is going to release a stand-alone app version of Meta AI to take on ChatGPT this year, prompting OpenAI CEO Sam Alman to respond with, “Ok fine maybe we'll do a social app”, on the X social platform. The prospect of OpenAI creating a social media app in retaliation may have been a joke from Altman – his follow-up post on X said “lol if facebook tries to come at us and we just uno reverse them it would be so funny” followed by a laughing emoji, but it garnered some serious responses from users on X. “Drop the GPT – just ‘chat’” said @not_a_vc, and “Have you thought about merging with X?” asked Bojan Tunguz. However, most users seemed to think the world didn’t need yet another social media app. “A social chatGPT app would probably start a new paradigm. No telling how the consequences would play out from that”, said RexMonte, “Social networks are now obsolete”, said Mark Lindsay, and “How many social media apps have been tried yet everyone keeps coming back to this dumpster fire?” asked another user. ok fine maybe we'll do a social app https://t.co/663VkHN4qBFebruary 27, 2025 Meta AI everywhere According to CNBC, “people familiar with the matter” say the new Meta AI app is expected in the second quarter of this year. The Meta AI chatbot launched in September 2023, and can currently be accessed from its own website, or from inside Meta apps like Messenger, WhatsApp and Instagram, where you can chat with the AI as if you were talking to a friend. Separating the AI out into a stand-alone app would pitch it directly against dedicated AI chatbot apps like ChatGPT, Gemini and Grok. (Image credit: Shutterstock) In January this year, Zuckerberg responded to a post on Threads (another of Meta's social platforms) with a '100' emoji after a user suggested that Meta should have its own AI chatbot app, which could tie together MetaAI through all its different platforms, apps, and products like Ray-Ban Meta glasses. Meta has strong AI ambitions this year. Zuckerberg has described 2025 as being the “defining year” for Meta’s smart glasses plans and a leaked internal memo allegedly penned by Meta CTO Andrew Bosworth has teased some big things in XR and AI tech from its Reality Labs division, including six new AI hardware devices. You may also like Meta Orion AR Glasses: the latest news on the game-changing prototype, and when we might see a consumer version Meta suggests users buy its Quest 3 mixed reality headset as it officially discontinues the Quest Pro How to opt out of Meta AI

    ChatGPT-4.5 is here for Pro users now and Plus users next week, and I can't wait to try it

    OpenAI has launched GPT-4.5, but only for ChatGPT Pro users right now. Plus users get it next week GPT-4.5 is supposedly smarter and more emotionally intuitive than earlier AI models but lack deep reasoning power OpenAI claims GPT-4.5 will provide better conversations and fewer hallucinations than ever OpenAI has officially launched GPT-4.5, the most advanced version of its AI models, but it has no deep reasoning ability, because it's designed to be an all-purpose model. The latest model is available on ChatGPT, though for now, you'll need to be a Pro subscriber to access it. The model is being rolled out as a “research preview,” which means it's imperfect, and OpenAI hopes users will help sort out any bugs or awkwardness. Even so, the company claims early testers report that GPT-4.5 feels more natural, intuitive, and emotionally intelligent. This is a welcome upgrade for those of us who have ever asked ChatGPT for information and felt like the response was just an outdated Wikipedia page. GPT-4.5 is supposed to be even better at understanding context and recognizing social cues than its predecessors. The overall feeling is supposedly all but indistinguishable from chatting with a real person. It certainly seems to have impressed OpenAI CEO Sam Altman, who called it "the first model that feels like talking to a thoughtful person" in a post on X. Altman added that GPT-4.5 will come to ChatGPT Plus and Team subscribers next week, but you'll need to pay $200 a month to play with it for now. GPT-4.5 is ready!good news: it is the first model that feels like talking to a thoughtful person to me. i have had several moments where i've sat back in my chair and been astonished at getting actually good advice from an AI.bad news: it is a giant, expensive model. we…February 27, 2025 Fewer hallucinations, more empathy Notably, GPT-4.5 is not only supposedly smarter and more creative, but it should also produce fewer hallucinations. That last part is particularly important because hallucinations were often a sticking point for tentative ChatGPT users who didn't want to rely on a chatbot that might confidently make things up. Performance-wise, GPT-4.5 is supposed to be a big step up and really good with general knowledge. However, that doesn't mean it can handle coding and problem-solving as well as OpenAI's o1 and o3 models or rival options like DeepSeek’s R1. Instead, GPT-4.5 specializes in empathy, with a high emotional quotient (EQ). AI still can’t feel things, but GPT-4.5 is supposed to be better at picking up on nuance. If you’re venting about a bad day, it won’t just reply, "I’m sorry you feel that way.” Instead, it’s designed to offer more thoughtful responses. Whether that makes it feel more like a conversation partner or just a particularly well-trained customer service bot remains to be seen. As for how to measure the EQ, OpenAI quite literally depended on "vibes." "By vibes, really mean the model's EQ, how collaborative it feels and how warm its tone is," OpenAI engineer Rapha Gontijo Lopes explained in a livestream demonstration of GPT-4.5. "We measured this by selecting an opinionated set of prompts and screening our trainers for the ones that most align with our vibes." If you’re a ChatGPT Pro user, you’ll be among the first to see whether GPT-4.5 truly has the vibes of a human and lives up to the hype. If you're not spending quite that much, you'll get a chance soon enough. Either way, with Amazon announcing a more chatty, AI-powered Alexa+ yesterday, the AI arms race just heated up again, and this time it's looking like the chatbots will be able to mimic how you feel more realistically than ever. You might also like ChatGPT o1 goes live and promises to solve all our science and math problems Happy 2nd birthday, ChatGPT! Here are 5 ways you've already changed the world ChatGPT Tasks can start taking over your calendar and remind you to finish your to-do list

    Understanding the AI Act and its compliance challenges

    In this Help Net Security interview, David Dumont, Partner at Hunton Andrews Kurth, discusses the implications of the EU AI Act and how organizations can leverage existing GDPR frameworks while addressing new obligations such as conformity assessments and transparency requirements. Dumont also outlines strategies for mitigating risks from national-level enforcement variations and third-party AI vendors. The impact of the AI Act is often compared to that of the GDPR. Do you perceive any fundamental compliance … More → The post Understanding the AI Act and its compliance challenges appeared first on Help Net Security.

    Your new favorite teacher might be this AI educator that never loses their patience

    StudyFetch's new Tutor Me is an interactive AI that can converse with students as it teaches Tutor Me builds its lessons from textbooks, notes, and assignments uploaded by the student The AI personalizes lectures and quizzes to the students and can track their progress AI can impart a lot of knowledge but isn't usually a very good teacher. Sometimes, it's more like glorified search engines than a study partner. Educational tech developer StudyFetch has a new tool that might change that opinion. Tutor Me is an AI platform focused specifically on teaching students. The idea is something like a ChatGPT that is specially trained to perform as a teacher on specific subjects without needing to constantly tailor your prompts for that purpose. The biggest difference from just asking ChatGPT to teach you something is that Tutor Me is built to work with a student’s actual course materials, so its explanations, quizzes, and lesson plans are always based on what they’re actually studying. You can upload lesson texts, assigned readings, notes from online lessons, or even photos of whiteboards that Tutor Me will analyze to develop a unique study guide and curriculum. Tutor Me acts like an online conference with a teacher. The AI responds in real-time, just like a human tutor would. But unlike a human tutor, it never runs out of patience or time. You can ask it to test your knowledge by requesting a quiz, ask it to speed up or slow down its explanations and speaking speed, and even bring up a topic by referencing a textbook page number. If you find flashcards dry and detached, StudyFetch's AI might be ideal for helping you stay interested in any given subject. Plus, it can track your progress and help you keep up on your lessons and assignments. Learn AI Considering more than a quarter of teens already use ChatGPT to help with homework, something like Tutor Me probably has a lot of potential interest. OpenAI isn't the only alternative as an educational AI provider, though. Google Gemini has its own Learn About feature, and Khan Academy’s Khanmigo has an AI-driven tutor for students looking to supplement class time. Educational institutes are taking notes as well. Arizona State University (ASU) is working with OpenAI to incorporate ChatGPT, and London’s David Game College is running an AI-taught class as part of its new Sabrewing program. Still, the direct integration with course materials will likely aid Tutor Me in standing out. It solves the complaint about AI being too general and offering answers that don’t quite match what you want to learn about. Pulling from actual lesson plans and assignments reduces Tutor Me's chances of going off-topic a lot. You might also like ChatGPT is the homework helper for more than a quarter of teens – and the trend is accelerating AI educators are coming to this school – and it's part of a trend Google Learn About is the patient teacher with a bag full of tricks we all wanted as kids

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